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"She found the insights and the actions no one else could."

It’s the thing I hear most.

Right after “We finally know what to do.”

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I don’t just deliver research. I help leadership teams get unstuck fast. My work moves from insight to action, from strategy to momentum, from “we should really do something” to “we’re already doing it.”

Great work doesn’t end with a deck. It ends with decisions.

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GLP-1s Insights

The insights no one is talking about, until now. The next wave will not look like today's.

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Business of Joy

An ecosystem grounded in one thesis: When joy is greater than fear, economic growth begins.

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Gen Z Insights

84% of Gen Z say something is holding them back — stuck between dreams and doubts.

Consulting

The research and strategy behind the decisions that drive results.

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Podcast

"No one ever asked me that." It's the thing every guest says. 

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Speaking

Human connection grounded in data. Audiences leave wanting to act, not just feeling inspired.

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"Lisa is the best I have ever worked with." — Tony Palmer, Former Global President, Kimberly Clark

About Lisa W. Miller

Consumer Insights & Innovation Strategist.

Storyteller. 

Most research firms hand you data. Most consultants hand you a deck. I do neither.

 

I find the insight, build the story, and help leadership teams get to the "So What? Now What?" — the part where something actually changes.

Before starting this firm, I was VP of Innovation at Brinker International and VP of Insights at Frito-Lay/PepsiCo. I've sat in the chair my clients sit in. I know what gets acted on and what dies on slide 47.

My proprietary research spans close to one million consumer interviews across 30+ years. The Journey Back to Joy alone has tracked 90,000+ consumers across 90+ waves since 2020. That's not syndicated data. That's pattern recognition you can't get anywhere else.

3x EFFIE Winner. David Ogilvy Award recipient. Certified Speaking Professional. Author. But here's what clients actually say: "I wish we hired you sooner."

Nationally Recognized with 200+ Media Interviews

What Clients Are Saying

"Over 35 years in the CPG industry, Lisa is the best I have ever worked with. To that point, I have tried to hire her for very senior roles on multiple occasions but her business has been too successful for me to lure her away.

 

Without a doubt her market research knowledge, experience and skills are second to none but what really sets her apart is her level of curiosity and her ability to turn data into strategy."

Tony Palmer

Co-founder TropicSport

Former Global President, Kimberly Clark

"Imagine taking 127,000,000  transactions and turning all that data into actionable insights to grow donor acquisition and loyalty.  In the non-profit space, donor loyalty is revenue.  This is the first direct to donors study that AHA embarked on in its 100 year history, and Lisa was the insights leader that made this happen."

Becky Johnson

VP Donor Experience

American Heart Association

"I’ve known Lisa for over 15 years, and she is a remarkable business strategist. Lisa’s forward thinking ability has been incredibly valuable to the brands she has worked with in the hospitality industry. She couples an innate sense to ask relevant, thought-provoking questions that others have not thought of, then overlays that with specific market research providing strategic insights and recommendations that drive growth."

Starlette Johnson

Board Member - Chuy’s Tex-Mex, SusieCakes, and Jack’s Family Restaurants

President - Lucky Strike Entertainment

Ready to move?

Let’s stop thinking about the problem and let's start solving it.

Contact Lisa

About

Activation Sessions

©2025 Lisa W. Miller & Associates, LLC

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