Women Are Leading Reinvention — Not Following
- Mar 27
- 3 min read
Women see the need for reinvention at work and reassessing their personal lives.
As we close out our series for International Women’s Month, this might be the most powerful insight yet.
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But before we get into it, I want to ask for your help.
Here's a link to a very quick 5-minute survey. It’s part of a new research project I’m conducting with Dr. Nadya Zhexembayeva on reinvention.
If you’re reading this, you’re exactly the kind of voice we want represented in the data.
So please click the link below and take the survey while or right after you watch this video. It takes less than five minutes, and your responses will directly shape the insights I share in the future.
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Reinvention is becoming one of the most important skills for any business or leader who wants to succeed today.
Now let’s get into today’s insights:
Since my first meeting with Dr. Nadya Zhexembayeva, my passion for reinvention has grown exponentially. After having her on The Business of Joy, attending the Reinvention Summit in Dublin, and working with her and her incredible team, I’ve come to believe reinvention is becoming one of the most important skills for any business or leader who wants to succeed today.
Over the past year and a half, I’ve been going through that process myself, reinventing parts of my company while also helping clients reinvent theirs.
So for today’s Chart of the Week, I wanted to explore a simple question:
Who believes reinvention needs to happen more frequently inside organizations?
Who is more likely to say their company needs to reinvent at least every year to survive and thrive: men or women? Personally, I would have guessed men. But I would have been wrong.
17% of men say their companies need to reinvent every year. But 23% of women say the same. That’s a 6-point difference.
And the gap actually widens when we look at reinvention happening every three years or less. Men jump to 40%. Women jump to 50%.
But what’s even more interesting is that women aren’t just thinking about reinvention at work.
They’re also thinking about it in their personal lives.
60% of women say they are seriously reconsidering and reassessing what’s important in their lives
54% of men.
Women aren’t just adapting to change. They’re actively rethinking what matters.
So What, Now What?
From the pandemic to AI to rapid shifts in the economy, we’re living in a world where change is constant, and disruption is predictable.
Which means reinvention isn’t optional anymore. And it’s definitely not a one-time event.
It’s an ongoing process. One that takes reflection, courage, and sometimes the willingness to rethink how we work, how we lead, and what we prioritize.
And that’s exactly why I’m so excited about the research we’re doing with Dr. Nadya.
So before you move on, please take the 5-minute survey!
Your perspective will directly contribute to the research, and I’ll be sharing what we learn in the upcoming Chart of the Week.
I’m really looking forward to seeing what we discover together.
🎤 🎥 Watch the latest episode of my podcast, The Business of Joy: Built by 1,000 Touchpoints: How Great Restaurants Actually Create Value (with Robin Blanchette)
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