In a world where consumer behavior shifts on a dime, staying relevant means reinventing, not reacting. Today, uncertainty isn’t a risk—it’s where opportunity lies. Those who seek certainty may fall behind, while those who embrace change, ask better questions, and see what others don’t will lead the way.
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This two-part series explores the unintended consequences of consumer shifts and the evolving hospitality landscape, backed by 80,000+ consumer surveys across 30+ industries—including restaurants, retail, travel, entertainment, and sports.​
Two Insight-Packed Sessions: See the Details Below
📌 Session 1 – The Unintended Consequences of Consumer Shifts: What’s Next for 2025?
📌 Session 2 – The Hospitality Expectation Gap: Are You Focusing on the Right Areas?​
Session 1: Macro Trends
The Unintended Consequences of Consumer Shifts: What’s Next for 2025?​
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March 26th, 12pm - 1pm CST
In the past five years, unexpected consumer behavior changes have disrupted industries and reshaped business strategies. But this isn’t just about tracking trends—it’s about asking better questions, digging deeper into data, and connecting the dots to see the bigger picture.
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Backed by 80,000+ consumer quantitative surveys from our Journey Back to Joy research, this session uncovers the unintended consequences shaping 2025—and what they mean for your business.​
​SESSION 1: Macro Trends
What You’ll Gain from This Session:
✅ Why the “Business of Joy” isn’t just a feel-good concept—it’s a topline and bottom-line advantage
✅ The hidden consumer mindset shifts driving purchasing behaviors in 2025
✅ How rethinking the right questions leads to smarter, more actionable strategies
✅ Key insights that create a competitive edge
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Don’t just watch the trends—lead through them. Register now to turn insights into impact and stay ahead in 2025.
Session 2: Industry Outlook​
The Hospitality Expectation Gap –
Are You Focusing on the Right Areas?
April 2nd, 12pm - 1pm CST
Guests say they want speed, convenience, and personalization—yet what truly drives satisfaction, traffic and brand preference? The gap between what guests say and what they actually need is widening, leaving businesses focused on surface-level solutions while deeper pain points remain unresolved.
Backed by 80,000+ consumer surveys from the Journey Back to Joy research, this session uncovers hidden guest expectations, lingering frustrations, and the evolving value equation in restaurants and hospitality.
SESSION 2: Industry Outlook​
What You’ll Gain from This Session:
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✅ The on-premise battle: Why shrinking dining rooms are a self-fulfilling prophecy
✅ Off-premise risks: How to stay relevant without becoming a commodity
✅ The generational gaps you should be worried about
✅ How to make the experience joyful—and worth it
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Register now to close the gap and redefine what truly makes hospitality “worth it.”
